Let me start off this post by stating that I am in an incredibly content space of mind. Content does not mean complacent. Just as growth due to a difficult challenge isn’t easy nor the end of said challenge. In reflecting on the past year, 2019 was one of the extreme obstacles. 2018 was a year of turmoil and aside…
Opinion
With the new year around the corner and the inevitable flurry of questions about what New Year’s Resolutions they would like to make. It made me realise that so much of 2019 did not go according to any “plan” and that I was okay. In fact, it even opened me up to more opportunities and positive changes. As someone who…
Life is about balance right? So why does the SA blogging world feel so out-of-sync? For every non-Cape Town based event invite, I first ask if they willing to sign a paid post contract (This obviously would have to be in-line with my brand and readership) and fly me up. Often if it’s not worth my time or relevant to…
For me it has, and in a sense isn’t that what it was meant to be in the first place. Yes, the images were meant to be taken and uploaded “instantly”, not edited and curated and perfected with a 100 presets. At the end of the day though I feel like curating and creating appealing content is personally rewarding but…
I know that I’ll get some backlash from this thought piece, as I am going to name the sites and I have even worked with one of them before. RubyBox started as a beauty box subscription brand, there was also a Glambox. You would pay (with your own money) a subscription fee monthly and receive a lucky packet of beauty…
Firstly, let me clearly state that there is in fact no “versus”. It’s not black and white because there are so many factors and no true defined lines but at the end of the day it’s about who is actually looking at an influencer/blogger and going out and purchasing the products. Who is creating actual influence. Not all bloggers are…